Ecommerce Development
Custom online stores on the main platforms: design, configuration, custom modules, migrations and performance and conversion improvements.
Frontend & Ecommerce Developer. I design and build online stores and custom web applications — fast, clear, and built to convert.
Specialized in turning vague requirements into clear, fast, and maintainable interfaces.
01 / Services
Online stores, custom applications, conversion landing pages and applied AI. One focus: performance, clarity and measurable results.
Custom online stores on the main platforms: design, configuration, custom modules, migrations and performance and conversion improvements.
Web applications (SPA) and custom software: dashboards, internal tools, SaaS and management portals. Clean architecture and refined UX.
Fast, responsive landings optimized for conversion. Built for campaigns, product launches or lead generation.
Conversational assistants, chatbots with your own documentation (RAG), process automation and integrations with APIs like Claude or OpenAI.
02 / Process
Five steps, no surprises. You always know where your project stands and what's coming next.
Step 01
We figure out together what you need, why and when. 30-min call, no commitment or cost.
Step 02
Clear document with scope, timeline and fixed price. If it fits, we sign and start.
Step 03
Short iterations with a shared preview environment. You see real progress at every step.
Step 04
Production deploy, final testing and, if needed, training or documentation.
Step 05
Optional ongoing support: new features, optimizations or bug fixes when they appear.
03 / Tech Stack
Modern stack, production-tested, chosen because it fits — not for hype.
04 / About

I'm Alberto Ortega, Frontend & Ecommerce Developer based in Zaragoza. I design and build online stores (Shopify, PrestaShop, WooCommerce, Magento) and custom web applications with React, Next.js and TypeScript.
I build custom projects for online stores: catalog, performance and conversion. From design to deploy and maintenance.
I've contributed to projects in banking, automotive, public services and ecommerce, collaborating with consultancies like Seidor Opentrends and NTT Data.
Lately I'm also specializing in integrating real AI (Claude, OpenAI) into products. Certified in Azure (AZ-900), MongoDB (SI Associate) and ISTQB Foundation v4.0.
What I do best: turning vague requirements into clear, fast, and maintainable interfaces.
05 / Certifications
MongoDB SI Associate Certification
MongoDB
Azure Fundamentals (AZ-900)
Microsoft Certified
Certified Tester Foundation Level v4.0
ISTQB
Web Application Development (DAW)
Vocational degree · I.E.S. Santiago Hernández, Zaragoza
06 / Contact
Tell me what you need and I'll get back to you in less than 24 business hours.